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Elli Runkles

Elli Runkles

Sales + Launch Copywriting

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Elli Runkles

Take your sales + launch

copy to the next level.

LET ME SHOW YOU HOW!

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Hi, I’m Elli Runkles!

Sales + Launch Copywriter.

I help online business owners and creative entrepreneurs sell + launch with confidence by helping them master their sales messaging and write high-converting sales copy that brings results.

Whether you’re looking for guidance for your very first launch, wanting to optimize your sales page, or ready to uplevel your launch results with high-converting copy, I would love to help you get there. 

The words you use in your sales + launch copy are paramount to your business success. I’m here to help you find them.

Let me show you how.

 

GET STARTED BY DOWNLOADING MY FREE RESOURCES:

Learn the 7 must-have emails to include in your launch sequence + tips to help you customize them for your launch.

GET THE GUIDE

Learn how to use the power of messaging to make more sales from ideal clients in this FREE Sales Messaging Guide.

I NEED THIS!

Learn the 10 must-have sections to include on your sales page + tips to help you get better results.

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LEARN MORE ABOUT MY SERVICES:

Copywriting Services

Let me do the heavy lifting by writing your copy for you for your sales page, email funnel, or launch.  Click below to check out my copywriting packages.

Learn more.

Copy
Coaching

Not ready to hand off your copy completely? With my copy coaching packages, we’ll work together to craft your  sales copy without having to start from scratch or figure it all out on your own.

Learn more.

  • Elli was so attentive and easy to work with! She made my sales pages sound so professional and easy to read, and it flows extremely well. My sales page is AMAZING and I know I couldn’t have written something like this on my own. My sales page is better than I dreamed it would be and has already brought in more revenue than any of my past launches! I 12 out of 10 recommend working with a copywriter to take your business and copy to the next level. Anyone who decides to work with Elli will not be disappointed!

    Leah J Fitness, Fitness Coach

  • It was great working with Elli to make updates to my website copy and brand voice. She did a great job matching our tone of voice and updating our copy in a way that speaks to my audience! I have already recommended Elli’s services because she did great work at understanding my business & audience. It was a no brainer to recommend Elli’s copywriting services! 

    Kathie Wiehanne, Co-founder of Bluchic

  • Before working with Elli, I was feeling a little stuck with a copy for my new product launch. I’m not terrible at writing copy, but sales copy isn’t my strong suit. I loved that Elli was able to help me write copy that led to a successful launch, and that I was able to sell without feeling too pitchy! With Elli’s help, I went into my launch feeling so confident and doubled my launch goal! Elli was there to answer questions that would have otherwise left me stuck, and make tweaks to my copy to totally transform my message into something more powerful.

    Krista Miller, Owner at Summit in a Box

  • Elli was a great fit on my team and was very reliable to turn in fantastic work on time. I love that Elli was able to capture many different voices and tones and write copy that got people to take action. My only hesitation about working with Elli was that I copy is something I know I can do myself (and often do for my business and for clients). Yet, by working with Elli, I got more time back for my business, and my clients got great open, click-through, and conversion rates on the copy that Elli wrote. I absolutely recommend Elli’s services to anyone who needs sales copy in their business.

    Kate Boyd, Launch Strategist + Creator of Conversion with Compassion

Latest Blog Posts

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Instagram post 18107432449146730 Who loves using copywriting templates? 🙋‍♀️⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I keep hearing from my audience + clients that they would love to have templates to help them write sales copy. (I have some things in the works, so stay tuned)⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ But here's the deal with copywriting templates: they definitely have a place in giving structure to your writing, but they’re not the end-all-be-all solution to all your copywriting woes.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Waaaay too many people use templates as the starting point for writing sales copy when really, plugging into a template should be one of your final steps.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Any copywriting template will tell you to “list your ideal client’s pain points here” or “insert the transformation your ideal client will experience here.” But it’s up to you to figure out what those pain points and transformations actually are, and the language your specific ideal client uses to talk about them. This has to happen BEFORE you start plugging things into a template.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ The first step is to go beyond the templates and talk to your people, learn what they need, how they talk about their problem and the solution they want to that problem.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Do you agree? Disagree? Let me know in the comments!
Instagram post 18125240551097468 Sales pages are some of the most important copy you write in your business. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Not necessarily because the words on your sales pages can make or break your entire launch, but because your sales page copy is the core of your messaging for that offer. Writing your sales page helps you clarify your messaging, and gives you a starting point for creating everything else that goes into selling your offer. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Your audience will see bits and pieces of your messaging in different places throughout your launch. Your sales page is the thing that brings it all together in one place just as they’re making their final decision about whether or not to invest in you. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Not sure where to start with your sales page? Check the link in my bio for a blog post where I’m sharing 5 essentials that you MUST include on every sales page if you want it to convert. These 5 essentials are the starting point for crafting your messaging, not just on your sales page, but in everything you create to promote a new offer. Learn the 5 Sales Page Copy Essentials at the link in my bio! >>> @ellirunkles
Instagram post 18099455002160446 There are a lot of new faces here, (hi and welcome friend!) so I think it’s time to re-introduce myself! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I’m Elli Runkles and I'm a sales copywriter and messaging coach. I love helping online business owners:⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 👉Master their messaging so they know what to say and how to say it to attract ideal clients⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ✅Build a solid sales system so they have a plan to convert followers and subscribers into clients. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 🎉Create strategic content that brings in consistent sales and clients.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Some things you might not know about me:⠀⠀⠀⠀⠀⠀⠀⠀⠀ 🤷🏼‍♀I moved from Texas to Spain at 21 planning to spend 1 year abroad... I’m still here 7 years later. 🙀I’m a total cat lady with 3 cats. (But you’ll never hear me call them my furbabies or refer to myself as a cat mom 😅)⠀⠀⠀⠀⠀⠀⠀⠀⠀ 🤓Before starting my business, I worked in education teaching English as a second language and organizing study abroad programs for American students in Spain.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I’m on a mission to:⠀⠀⠀⠀⠀⠀⠀⠀⠀ ❌Remove the fear, overwhelm, and uneasiness around selling so more women can find the confidence to sell in a way that feels good. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 🐹Get online business owners off the content creation hamster wheel of that doesn’t lead to clients or sales. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 💁‍♀End the popularity contest of growing likes and followers so you can focus on the things that REALLY grow a profitable business. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Now tell me something about you! What's something we might not know about you?
Instagram post 17860236061980872 This phrase may be overused, but it’s because it’s true. One of the biggest things that has helped me grow my business is taking imperfect action way before I felt like I was ready. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ When I first started my business, I spent a lot of time hiding behind perfectionism… until I realized that nothing is ever going to be perfect. By keeping my work hidden until I had tweaked and “perfected” it until my eyes bled, I wasn’t doing anyone any good.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ It was holding me back from the success I wanted in my business, and it wasn’t serving the potential clients I wanted to help. One of the things I attribute most to the success I’ve had in business is my decision to let go of perfectionism and start taking action before I felt ready. Every time I’ve hit publish on something that wasn’t “perfect” I got the feedback I needed to refine it, make it better, and learn what I wanted to do differently next time. Imperfect action creates clarity, which will keep you moving in the right direction. Every single time.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ What’s something you’ve been “perfecting” for too long that it’s time to take imperfect action on?
Instagram post 17857362302019008 Do you know WHY you create content for your business?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ You see everyone else posting on social media, blogging, growing their email lists, so it seems like it's what you're "supposed to" do, right?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I like to think of content marketing like an iceberg. (Hear me out.) When you look at an iceberg, you know the visible part on the surface is only a small fraction of what's below the water, right?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ It's the same with your content strategy. The things you typically think about when it comes to content (like blogging, podcasting, social media...) are just the tip of the iceberg.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Just like an iceberg, a successful content strategy has a whole lot more beneath the surface than meets the eye. It's everything below the surface that gives your content strategy the foundation it needs to bring in sales and clients.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Underneath that surface-level content, you need a plan in place for nurturing your audience, a sales system for leading your ideal clients toward the decision to work with you, and most importantly, a solid foundation in your messaging that grounds your content strategy and helps you to connect with your audience in a meaningful and profitable way at every stage.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ When your content is supported by a strong foundation, it's a powerful tool that can help you attract and convert ideal clients every single day.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ This is exactly what you'll learn how to do inside Content to Conversion. This is my signature program that teaches you how to build a profitable content marketing strategy from the ground up so your content is supported by powerful messaging and a solid sales system that helps you attract and convert ideal clients with ease.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Content to Conversion is open for enrollment, but it's closing TOMORROW, June 30th. Learn more + join us at the link in my bio before it's too late! >>> @ellirunkles

Get Your Raving Testimonials Guide


Enter your info below and I'll send you my 5-Step guide to help you get raving testimonials from your clients for FREE!  

Your guide is on it's way!

Thanks so much for grabbing the Raving Testimonials Guide! It should arrive in your inbox in the next 5 minutes. If it doesn't arrive, be sure to check your junk folder, and add elli@ellirunkles.com to your contacts so you don't miss any future emails.

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