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Elli Runkles
Elli Runkles

Sales + Launch Copywriting

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Sales Page Checklist:


the 10 must-have sections to

 include on your sales page



In this free guide, you’ll get a checklist of the 10 must-have sections to include in your high-converting sales page, + explanations, tips, and steps to take before you even start writing to help you get the best results.

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    Instagram post 2223344201169326217_208238165 It’s been a while since I’ve done one of these, and there are a lot of new friends here (HI! 🙋‍♀) So let’s get to know each other!! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I’m a sales copywriter + content strategist and I love helping online business owners:⠀⠀⠀⠀⠀⠀⠀⠀⠀ 💬Master their messaging⠀⠀⠀⠀⠀⠀⠀⠀⠀ 💰Sell with confidence⠀⠀⠀⠀⠀⠀⠀⠀⠀ 👩‍💻Create content CONVERTS.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ✨I’m on a mission to: ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Help women entrepreneurs get off the content creation hamster wheel and end the popularity contest of growing likes and followers so you can focus on the things that REALLY grow a profitable business. 💪⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Something you might not know about me:⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I’m an INFJ and Enneagram 5, which means I might be the biggest introvert you'll ever meet, I can easily spend HOURS going down internet rabbit holes learning useless information,🤓 and I like to have ALL the info before moving forward with a plan (I’m really working on this one!) 😅⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Now tell me something about you! Do you know your Enneagram/Myers Briggs personality type? 💕⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ * #creativeentrepreneur #femaleentrepreneur #creativelifehappylife #creativebusiness #creativeatheart #tnchustler #solopreneur #sayyestosuccess #communityovercompetition #risingtidesociety #theeverygirl #createcultivate #flashesofdelight #hustlewithease #laptoplifestyle #contentstrategist #copywriter #freelancecopywriter
    Instagram post 2221977967431823571_208238165 Our world of online business is changing fast. And the marketing techniques that work to attract and convert is changing with it.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I can't tell you how many clients, students and biz friends I've talked to who are frustrated at lower-than-average engagement, or ready to give up on content marketing altogether because it feels like a waste of time that's not leading to any real results.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ So does that mean that content marketing is dead and it's time to move onto something else? I don't think so. In fact, I think content marketing is going to become even MORE important during this new decade. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Putting out thoughtful, strategic, consistent content is and always will be (at least for the foreseeable future) an important factor in connecting with your audience and potential clients.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ So why does it feel like content marketing is no longer as effective as it used to be? It's because content marketing is evolving. And if you want to start (or continue) seeing results from your content marketing efforts, you've got to understand how it's changing, and how it impacts us as online business owners.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ In my latest IGTV video, I'm sharing exactly what you need to know! Watch it here >>> @ellirunkles⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ * #creativeentrepreneur #femaleentrepreneur #creativelifehappylife #creativebusiness #creativeatheart #tnchustler #solopreneur #sayyestosuccess #communityovercompetition #risingtidesociety #theeverygirl #createcultivate #flashesofdelight #hustlewithease #laptoplifestyle #contentstrategist #copywriter
    Instagram post 2216271118416037949_208238165 One of my goals for 2020 is to put out a new video every single week for the next 52 weeks. That means, every single Tuesday, I'll be sharing a new IGTV Video here on Instagram with tips, advice, and inspiration to help you write copy that converts, sell with confidence, and master content marketing.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ The only way that I'll be able to do that is by planning out my content in advance, which is exactly what I'm talking about in this week's video!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ I'm sharing my content planning process, that I use in my business (and that my clients + students use too!) that you can use to plan your content calendar months in advance and fill it with content ideas that add value and tie in seamlessly with your paid offers. I'm so excited to share that system with you in my latest video! Watch the IGTV video to learn my content planning system >>>> @ellirunkles⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ * #creativebusiness #creativeentrepreneur #copywriting #smallbusinessowner #femaleentrepreneur #savvybusinessowner #communityovercompetition #solopreneur #growyourbusiness #hustlewithease #makeithappen #bigmagic #liveauthentic
    Instagram post 2211287853535986998_208238165 🎉 Happy New Years Eve! 🥂⠀⠀⠀⠀⠀⠀⠀⠀⠀ What are you doing to celebrate tonight? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ * #creativeentrepreneur #femaleentrepreneur #creativelifehappylife #creativebusiness #creativeatheart #tnchustler #solopreneur #sayyestosuccess #communityovercompetition #risingtidesociety #theeverygirl #createcultivate #flashesofdelight #hustlewithease #laptoplifestyle #contentstrategist #copywriter #freelancecopywriter
    Instagram post 2210502605688626938_208238165 A big part of my process for wrapping up the year and planning for the next is to spend some time journaling and listening to my intuition as I feel litn what I want the next year to look like. As an INFJ, I love to reflect and look internally as I plan the new year, but in order to make sure I’m on track for my revenue goals and creating content that you actually want to consume, I’ve got to include looking at my data in my annual wrap up process as well.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ So as I’m planning my content calendar for the next year, I’m also looking back on my data for 2019 to find out which of my content pieces were most popular, which you enjoyed the most, and what you want to see more of. In my final blog post of 2019, I want to share these most read posts with you! Whether you missed them the first time around, or want to revisit some of my tips on copywriting, sales mindset, and business building again, go to the link in bio to check out my most viewed blog posts from 2019 >>> @ellirunkles⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ *⠀⠀⠀⠀⠀⠀⠀⠀⠀ * #creativebusiness #creativeentrepreneur #copywriting #smallbusinessowner #femaleentrepreneur #savvybusinessowner #communityovercompetition #solopreneur #growyourbusiness #hustlewithease #makeithappen #bigmagic #liveauthentic

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