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Elli Runkles

Elli Runkles

Sales + Launch Copywriting

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  • Home
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    • Savvy Sales Page Copy
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  • Work With Me
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Elli Runkles

Turn your big ideas into

empathy-filled, money-

making sales copy.

LET ME SHOW YOU HOW!

GET STARTED WITH A SALES PAGE THAT SELLS AND SOUNDS LIKE YOU:

Savvy Sales Page Copy™ is a simple 4-step sales page writing system complete with bite-sized videos lessons, templates, and swipe files to help you write a sales page that sells AND sounds like you - no copywriting skills or bro-marketer tactics required!

LEARN MORE



Hi, I’m Elli Runkles!

I’m a sales copywriter and messaging strategist, and I help values-driven entrepreneurs succeed online by turning their big ideas into empathy-filled, money-making sales copy.

I’ve spent the last 3+ years helping hundreds of online business owners, coaches, and creative entrepreneurs dig into their message, deeply understand their ideal clients, and write sales copy that both sells and sounds like them.

Originally from the US, I moved to Spain at 21 to avoid going into corporate America and never looked back. I’m on a mission to help values-driven visionaries challenge the status quo and make an impact in the world with their big ideas.

I’m particularly passionate about helping women, BIPOC, and others whose voices have traditionally been undervalued to own their message and boldly share it with the world.

Learn more about working with me, or having me speak at your next virtual event below.

WORK WITH ME:

Copywriting

Let me do the heavy lifting by writing your copy for you for your sales page, email funnel, or launch. Ideal for those who are confident in their messaging and ability to sell their offers, and want copywriting taken off their plate.
Learn more.

Coaching

With my copy coaching packages, we’ll work together to uncover your message, understand your ideal clients, and craft empathy-filled, money making sales copy to sell your offers online. Ideal for those looking for 1:1 guidance as they own their message and cultivate their copywriting skills
Learn more.

Speaking

Book me to speak at your next virtual event, or bring me on for a podcast interview or guest expert training. Check out my signature collaboration topics and get in touch to discuss your collaboration idea.
Learn more.

  • “Working with Elli opened my eyes to how insanely powerful good copy can be. I am so confident in selling my offer thanks to the work I did with Elli, and I got so much good strategy out of her empathy-focused approach to sales copywriting. The work we did together led to $52k in sales my first time launching this offer! I’m so grateful for Elli’s dedication to helping me get results!”

    Krista Miller, Summit in a Box

  • “My biggest AHA when working with Elliwas finally figuring out how to convey the value of my offer, rather than just listing the features of it. I now have total confidence to share my sales page with potential clients! If you have ever struggled with your messaging or speaking directly to your ideal client, Elli is the perfect person to help you figure this out. Her process makes it so effortless to work on your sales copy and really dig into your messaging. You’re going to walk away with so much more than just words – you’re going to really have a great foundation for continuing to work on the messaging and copy for your business.”

    Madison Wetherill, Grace and Vine Studios

  • “Before working with Elli, I was unsure of my message and was having trouble positioning myself and my mastermind offer. The work we did together not only helped with the messaging on my sales page, but with positioning my entire launch! This experience made me realize that sales page copywriting is not just about writing one page of copy, but perfecting communication overall. If you’re on the fence about working with Elli, I say go for it! The clarity I found from working with Elli was amazing.”

    Sara J. Loureiro, Business Coach

  • “Elli is so knowledgeable and passionate about what she does. She broke down her exact sales copywriting process in a way that my audience was able to immediately understand and apply to their own businesses. I highly recommend Elli for her strategic, no-fluff approach to teaching messaging and sales copywriting.“

    Kay Fabella

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Ready to try a new approach to writing sales page Ready to try a new approach to writing sales page that empathizes with your ideal clients rather than picking at pain points to make sales? Check out my episode on the Brand It! with Petchy ( @petchy.co ) podcast, where we talk about how you can start to make shifts in your sales copy to sell in away that aligns with your values and attracts perfect fit clients. Search for Brand It! with Petchy wherever you listen to podcasts to tune in!
I've always been passionate about helping values-d I've always been passionate about helping values-driven entrepreneurs build profitable online businesses that make money good money AND a positive impact, but in the last year, that passion has grown to another level. The last year put a spotlight on broken systems and things that weren't working at every single layer of society, including our online business industry. As more and more stories come to light about the just plain unethical and manipulative practices that start at the top and then trickle down throughout this industry, a fire has been lit under me. I want to see more ethical business owners who genuinely care about having a positive impact through their business, not just getting by but thriving and leading in this industry. And that starts with making consistent income in your business in a way that aligns with your values as a heart-centered entrepreneur. Which is why I'm so excited to be participating in the upcoming Heart-Centered Marketing Summit. At this free event, you'll learn smart strategies and practical tips from 20+ heart-centered marketers who are successfully running profitable businesses and making consistent income without relying on sleazy or manipulative tactics. The Heart Centered Marketing Summit kicks off on April 27th, and you can attend live for FREE and learn how to earn a consistent income through your business in a way that aligns with your values. Are you excited?! (I sure am!) Head to the link in my bio to get all the details and grab your free ticket! . . . . . #makeaplan #bossbabemovement #impostersyndrome #showupforyourself #workremote #businesscoaches #girlbossesunite #courageouscreative #ceoofmylife #empirebuilders #peptalk #brandstorytelling #youhavethepower #wfhlife #listbuilding #bossbabemovement #selfdoubt #workfromhomelife #businesscoachingforwomen #shesbuildingherempire #businessmoney #getoutofyourownway #freedombusiness #salescoachinginternational #salescoachforwomen #copythatconverts #brandvoice #nomadiccreators #nomadpreneurs
In the circles I run in, the term “bro-marketer” feels like a pretty run-of-the-mill phrase to me. But every now and then I get some pushback for using the phrase or questions about what bro-marketing means. As online business owners, we have all been preyed upon by bro-marketers selling their courses and programs with big promises that don’t really deliver. We’ve also likely used the same tactics, often without even realizing it, because bro-marketing has become so rampant, that it seems like it’s just what we’re supposed to do if we want to make money online. In my latest blog post, I break down exactly what bro-marketing is, what it isn’t, and how we can recognize it so we can stop falling for these tactics, AND start removing them from our own marketing. Check it out at the link in my bio or at ellirunkles.com/blog . . . . . #femaleentrepreneurlife #femaleentrepreneurmovement #femaleentrepreneurlifestyle #onlinebizmarketing #onlinebizcoach #femaleceos #creativeentrepreneurship #femaleentrepreneurship #thisgirlmeansbusiness #businesscoachingforwomen #goaldiggersociety #businesswithheart #yayforbusiness #shemeansbusiness #makethatmoneyhoney #brandmessage #freelancetofreedom #escapethe9to5 #9tothrive #workremote #shewanders #digitalnomadbusiness #travelpreneurs #ihustlewithease #savvybusinesschicks #girlbossinspo #womeninfocus #bizchicks #businessbabescollective
It's ok if you don't nail your sales page copy the It's ok if you don't nail your sales page copy the first time and have to go back to make tweaks. This is normal. It happens to everyone. The problem is when your sales page isn't working, and you have no idea WHY it's not working, so you just go in and make random tweaks and hope for the best. When you start with a solid foundation and take the time to do the pre-work of digging into your message and understanding how your offer helps your ideal clients, it makes it easier to know what is/isn't working, and adjust your message accordingly. If you're ready to embrace the messy process of writing sales pages that truly speak to the people who need your offers the most, the best way to get started is with Savvy Sales Page Copy. Inside, I'll teach you how to clarify your message and sell your offers with a high-converting, empathy-filled sales page - and it's only $37! Learn more at the link in my bio or savvysalespagecopy.com . . . . #makeaplan #bossbabemovement #impostersyndrome #showupforyourself #workremote #businesscoaches #girlbossesunite #courageouscreative #ceoofmylife #empirebuilders #peptalk #brandstorytelling #youhavethepower #wfhlife #listbuilding #bossbabemovement #selfdoubt #workfromhomelife #businesscoachingforwomen #shesbuildingherempire #businessmoney #getoutofyourownway #freedombusiness #salescoachinginternational #salescoachforwomen #copythatconverts #brandvoice #nomadiccreators #nomadpreneurs
I won't sugar coat it: the process of writing your I won't sugar coat it: the process of writing your sales page is kinda going to suck. I have personally written close to 100 sales pages for myself and my clients, and every single time, I dread it. I procrastinate. I make ridiculous excuses to put it off. And when I finally do get started, half of what I write is crap that no one else will ever see. This is a normal part of the process that you have to go through to get to a final sales page that authentically speaks to your ideal clients in a way that feels good and converts. Anyone telling you that copywriting is easy is probably either oversimplifying the process (which often results in watered-down, mediocre sales copy) or teaching an approach that uses manipulative formulas and relies on fake scarcity, urgency, feelings of inferiority, etc. to pressure people into buying (regardless of whether they're actually a good fit for your offer.) What makes your sales page speak to your people is you - your understanding of what your people need from you and your message that you share on your sales page. Figuring that out is a messy process and it takes time. But once it's done, and you have a sales page that speaks to your people, (the ones who need your offer the most) in a way that feels good, it will be so worth the time you spent to nail down your message and write your sales page from the heart. When you take your time and embrace the messy process, you'll end up with a sales page that not only converts, but converts the RIGHT people who will be perfect-fit clients. . . . . . #smallbizsquad #dreambigworklate #justdecide #bosschickmagic #girlbosstribe #womenbosses #emailmarketingtips #boldbraveyou #freelancingfemales #topleaders #businessbabescollective #damescollective #digitalnomads #digitalnomadlifestyle #digitalnomadgirls #digitalnomadspirit #femalefoundercollective #smallbusinesstips #smallbusinesscoach #businessbuilding #CEOquotes #freedombasedbusiness #showupstandout #marketingmaven #copywritingskills #copywriting101 #landingpages #conversioncopywriter #conversioncopywriting #conversioncopy
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