Sales + Launch Copywriting
Are you growing your following on social media and getting likes and comments on your content, but it’s not leading to any real business results like clients and sales? If that sounds like you, this post is for you because in this post I’m sharing the biggest mistakes I see online business owners making that […]
Have you been posting to social media week after week, but it feels like no one’s paying attention and you just can’t figure out what to do to start getting results from your content? In this post I’ll be sharing my top tips to help you get better engagement from your content. As online business […]
Sales pages are some of the most important copy you write in your business. Not necessarily because the words on your sales pages can make or break your entire launch, but because your sales page copy is the core of your messaging. Writing your sales page helps you clarify your messaging, and gives you a […]
Raise your hand if you’ve ever felt like content creation was a waste of time? I mean, you know you have to do it, you know everyone else is creating content, so you probably need to too, but do you really know WHY you’re creating it. I know how frustrating it can be to spend […]
As an online business owner, I bet you spend a lot of time creating content for your business. (Or maybe it’s more like this: doing any possible task to avoid creating content, asking yourself what on earth to post, and feeling guilty because you should be creating more content but just can’t seem to find […]
My life today looks drastically different than it did just a couple years ago. At the beginning of 2018, I was working multiple part-time jobs teaching English (the go-to job for native English speakers in Spain), and taking any freelance project that came my way. I was living in a windowless, interior room in a […]
Who doesn’t want more clients, right? That’s the number 1 thing my clients and community tell me they want in their businesses. More clients, more income, consistent revenue, increased sales. Is that what you’re looking for too? The main thing we all want in our businesses is more clients and sales, right? Well, getting them […]
Summer is one of my favorite seasons in business. Everything seems to slow down a little in the summer months. It would be easy to complain about lower revenue or fewer inquiries as everyone heads out on their summer vacations, but I like to look on the bright side. Summer is the time for dreaming […]
Last week I shared my thoughts on the importance of getting uber specific in your copy in order to draw in the right people, build a connection, and compel them to buy or work with you. This week I want to share some tips on finding that specificity and using it in your copy. I […]
I’ve been reading a whole lotta sales copy over the last few weeks. I keep seeing a common trend that could be the reason your sales page isn’t getting traction and leading to sales like you’d hoped: Generalizations and vague descriptions. The more sales pages I read, from working on client sales copy, to reviewing […]